NEWS CENTEK NET PROMOTER SCORE HITS NEW HIGH
We're thrilled to announce that after an extensive survey of our customers, our Net Promotor Score (NPS) has improved from its already excellent 56, to 72. This is classed as excellent by any benchmark.
Customers identified the quality of our products, the support available from our international sales representatives and our quick response times as key reasons they would recommend Centek to their peers.
To learn how our quality products and service could support your next well campaign, speak to a sales representative for your region
What is Net Promotor Score and how is it calculated?
Net Promoter Score (NPS) assesses customer satisfaction and forecasts business growth. This tried-and-true metric is a key indicator of our customers' satisfaction. Respondents rate their likelihood of recommending Centek to a friend or colleague on a scale of 0 to 10.
Respondents are classified as follows:
- Promoters (scores 9-10) are devoted customers who will continue to buy and refer others, fueling growth.
- Passives (scores 7-8) are customers who are satisfied but unenthusiastic about their purchase and are vulnerable to competing offers.
- Detractors (score 0-6) are dissatisfied customers who can harm your brand and reduce growth by spreading negative word of mouth.
Subtracting the percentage of detractors from the percentage of promoters provides the NPS, which can range from -100 (if every customer is a detractor) to +100 (if every customer is a promoter).
